About Us

Flow DNA was born from a passion for the Flow Arts, and the desire to share the mental, physical and spiritual benefits achieved through flow.  Flow Arts is a term that has been widely adopted to describe a movement-based art form which combines the elements of dance and prop manipulation. The arts can be said to draw from many sources of disciplines and cultures, including martial arts, Tai Chi, circus arts and traditional Maori poi spinning. It encompasses a broad variety of modalities / props, such as poi, staff, hula hoops, levitation wands, flower sticks and more.

Flow DNA started out as a festival stall called The Flow Arts Workshop in 2013. Founded by some guy who has been actively involved in the flow arts community in South Africa since a few years before that.  In 2014 the name changed to Flow DNA, which is way cooler, and shorter to say.  It shared space with Earth DNA, in Plumstead, Cape Town, and made claim to the first physical flow arts shop in South Africa (probably Africa).  Later, in 2017, Earth DNA closed down, and Flow DNA moved to some guy’s house in Marina da Gama, where we hosted lessons, workshops, community braais, and fire/LED jams.  Again later, in 2022, Flow DNA moved to another guy’s house in Pringle Bay.

The company was initially intended to be a training academy, but we realised that quality props help quite a lot for getting the feel for the art form, and there was a shortage of supply in South Africa. So in order to provide the service that we felt was most necessary, retail has been our primary focus for the past few years. Welcome to our online store. If you like flow and related arts, then we made it just for you. Thanks for stopping by!

If you have any constructive feedback, queries, or would like to see a particular product listed, please give us a call or drop us a line:

Email: sales@flowdna.co.za
Phone: +27 (83) 270 1131

Duncan Roy Greenwood

Some guy who was introducted to object manipulation somewhere around 1993, and progressed to juggling fire sticks in 2006. It was when he first discovered the idea of light-painting with LED poi and other props the he got really interested. Drawing fractal patterns in the air while dancing sounded like the coolest thing to do.

Previously making a full-time living as an animator of games and movies, Duncan dreamed of a world filled with people playing outside, of dancing artists with moving objects, consistently learning and pushing limits. Alongside other community projects, he founded Flow DNA so that South Africans can have easier access to the kinds of high quality toys and props that inspired him to dance.